Back on the Map's (BotM) CEO Jo Cooper is born, raised and very much still part of Hendon. Jo has a MSc in Urban Policy & Regeneration from Northumbria University and a background in regeneration, enterprise, housing and community engagement.
Jo joined BotM in 2011 as Operation and Services Manager and quickly climbed the ladder, becoming Deputy CEO in September 2018 and CEO in April 2020.
Jo has helped lead and deliver on a number of high profile projects. Recently, Jo has led Hendon's high street, Villette Road, to become one of Power to Change's Community Improvement District Pilots - one of just five schemes nationally - aimed at revitalising the high street and in BotM's case, making Hendon a place of opportunity to live, work and thrive. Last year the organisation began a three year lottery funded ECO programme that will see the green places in and around Villette Road become social and educational spaces for the Hendon community.
As well as sitting on the board of the Sunderland Voluntary Sector Alliance as a Trustee and Chairs the operational board, is a member of the Rank Foundation's Ranknet Leaders Action Group and is part of the North East Emerging Sector Leaders Network.
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